Cobblers Claptrap Rubbish and Bugger.
Do I have your attention now? Over here at The Richard Smith we want to provide you with the tools to make your business fly, not just improve but really fly.
One of the key areas everyone misses when providing content for the Marketing or their Websites is the most important.
The Headline – without a decent headline your post/letter/website page will not get read. Simple.
Get creative, get them written by someone else, collect them, whatever you do, use them to make your pages quirky where required, staid if necessary and pointed where appropriate. Which one would you prefer:-
New Gold Widgets now in stock
Or
Gold Widgets – so good looking they will “Blow your Socks off” – Limited Stock Available.
Look, the internet is boring enough in parts do not make your site one of the statistics.
Richard