Business Owners Should Be Walking Away From More Business


This week in Smith Towers has been pretty good, as the school holidays get closer we are faced with a list of ‘to do’s’ and seemingly not enough time to do them.

One little snippet of advice I always pass on my clients is this, life is too short to work with everyone. By getting rid of some of your customers/clients you could be spending more time with your children or on the Golf course. Look  you choose.

By being prepared to walk away from a deal, a piece of business you automatically take control of the process, see the thing is as mentioned above you don’t have the time to deal with everyone. So take on the work where you can really add value, where you get paid for adding value and the client really appreciates what you are about to do for them.

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Seriously, the needy or hard work clients should be left, either price the job so you afford to spend the time dealing with them, or price it to get rid of them (and learn from the experience).

Either way you have to make it worth your while.

Always resist the temptation to take on work that does not fit, honestly you don’t need the money, or least pretend you don’t.

Look getting Consulting especially is like getting money from the Banks, if you need it you have no chance.

I remember working as part of  large sales team, and at the end of the month, the last five days or so there was always a push to hit target, get rid of the last lot of product. Desperation, when all the sales manager needed to do was focus for other 25 days of the month.

Which is what you should do.

So lesson for today

  • There is always more work out there, honestly. You might have to look for it.
  • You never need the money, but you might need to alter your marketing processes.
  • Geeks, Freaks and Weirdo’s always make good clients, but the needy and demanding are best left.
  • Put yourself on that pedestal, and use your time wisely.

Don’t forget, my irreverant and truthful email series is available from below.

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Happy Friday to you all.


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